Describe an advertisement you remember well – Bài mẫu Speaking Part 2,3

Describe an advertisement you remember well là để thi IELTS Speaking Part 2 thuộc nhóm chủ đề Describe an Object về chủ đề Advertisement (Quảng cáo). Đề này yêu cầu bạn sẽ phải nói về một mẫu quảng cáo bạn nhớ rõ nhất. Để trả lời tốt đề bài này, các bạn hãy cùng IELTS CITY tham khảo bài mẫu Part 2 và 3 phía sau nhé!

Describe an advertisement you remember well
Describe an advertisement you remember well – Bài mẫu Speaking Part 2,3

1. Bài mẫu IELTS Speaking Part 2

Describe an advertisement you remember well.

You should say:

  • Where you saw it
  • What it was about
  • What it was like

And explain why you remember it well.

Dàn ý

I. Introduction

  • Advertisement by Nike
  • Watched it on television

II. Description of the advertisement

  • Part of Nike’s “Just Do It” campaign
  • Featured various people participating in sports

III. Memorable aspects

  • Diverse cast and inclusive message
  • Close-up and slow-motion visuals of athletes and gear
  • Narrative on overcoming personal challenges

IV. Explanation of why it was memorable

  • Motivational message aligned with personal values
  • “Just Do It” slogan as a call to action
  • Created a lasting impression of the brand’s philosophy

V. Conclusion

  • Affirmed personal beliefs in striving for excellence and being active
  • Made a significant impact on how I view sporting activities and personal goals

Bài mẫu

I remember quite vividly an advertisement by Nike that I saw on TV a few years back. It was one of those ads that instantly make you feel like getting up and doing something active.

The advert was focused on Nike’s “Just Do it” campaign, showcasing people from all walks of life engaging in various sports and physical activities. There were scenes of both professional athletes and everyday people pushing themselves past their limits, each demonstrating sheer determination and tenacity.

The visuals were striking, with close-up shots of the intense facial expressions and slow-motion footage of the Nike gear in action. What made this particular advertisement stand out was its diverse cast and the powerful message that anyone can be an athlete. It was the storytelling that emphasized overcoming personal barriers, accompanied by an inspiring narrative that made it so memorable.

I remember this advertisement well because it was not only motivational but it also created a connection between the brand and the concept of striving for excellence, regardless of your background or abilities. The slogan “Just Do It” served as a universal call to action that resonated with me — it was about self-improvement, resilience, and the joy of being active.

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Từ vựng

  1. Vividly (adv): rõ ràng
  2. Tenacity (n): sự kiên trì
  3. Determination (n): sự quyết tâm
  4. Striking (adj): nổi bật
  5. Resonate (v): vang vọng, có ảnh hưởng
  6. Narrative (n): diễn ngôn, câu chuyện
  7. Resilience (n): sự kiên định

Bản dịch

2. Bài mẫu IELTS Speaking Part 3

2.1. What makes an advertisement effective?

(Điều gì khiến quảng cáo trở nên hiệu quả?)

An effective advertisement is one that can not only capture attention but also persuade the audience to take action. It often combines exceptional visual elements with a compelling narrative, creating a strong emotional connection with viewers. The use of memorable slogans or jingles can enhance recall value. Moreover, targeting the right demographic and being placed in the right media also play crucial roles in the effectiveness of an advert. Hence, the synergy between creativity, strategic marketing, and psychological insight is what renders an advertisement truly persuasive and impactful.

Từ vựng:

  • Compelling (adj): hấp dẫn
  • Enhance (v): nâng cao
  • Demographic (n): nhân khẩu học
  • Synergy (n): sự kết hợp
  • Impactful (adj): có ảnh hưởng mạnh mẽ


2.2. What is the purpose of advertising?

(Mục đích của quảng cáo là gì?)

The primary purpose of advertising is to inform potential customers about a product or service, influence their perceptions, and ultimately persuade them to make a purchase. Ads are also used to increase brand awareness within the market, reinforcing the company’s image or brand identity. Furthermore, advertising serves to communicate information about new features, promotions, or events related to a service or product. Essentially, it forms an integral part of the sales and marketing strategy, aiming to boost sales and foster brand loyalty among consumers.

Từ vựng:

  • Perceptions (n): nhận thức
  • Reinforcing (v): củng cố
  • Brand identity (n): bản sắc thương hiệu
  • Foster (v): nuôi dưỡng, thúc đẩy
  • Integral (adj): không thể tách rời, thiết yếu


2.3. How have advertisements changed since you were a child?

(Quảng cáo đã thay đổi như thế nào kể từ thời bạn còn bé?)

Advertisements have undergone significant change since my childhood, mainly due to technological advancements. Traditional mediums like print and broadcast have been supplemented, and in some cases surpassed, by digital platforms. The content of ads has evolved from straightforward sales pitches to more subtle, story-driven content that aligns with societal values and trends. Interactivity has become a key feature, with social media enabling immediate and engaging feedback loops. Additionally, the use of data analytics has made advertising more targeted and personalized than ever before.

Từ vựng:

  • Supplemented (v): được bổ sung
  • Subtle (adj): tinh tế, khéo léo
  • Interactivity (n): tính tương tác
  • Feedback loops (n): chu trình phản hồi
  • Data analytics (n): phân tích dữ liệu


Cập nhật đề thi mới nhật tại:

Vậy là IELTS CITY đã cung cấp đầy đủ bài mẫu Speaking Part 2 và 3 chủ đề Describe an advertisement you remember well band 7.5+ với từ vựng hay liên quan. Chúc các bạn nắm chắc được cách triển khai ý và luyện Speaking thành công nhé!

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